The Strategic Creative Behind the Brand
I'm Sarah Dodhia — a London-based Marketing and Brand Specialist who has spent over a decade helping businesses in the UK, Middle East, and India build brands that don't just look good, but actually perform. My background sits at the intersection of creative design and commercial strategy. I've designed social campaigns for global FMCG giants like Unilever and P&G, built brand identities for healthcare clinics and consultancies, and managed digital media for companies competing in some of the world's most demanding markets.
What I do
I work with businesses across healthcare, lifestyle, and FMCG — supporting them with brand positioning, content, and marketing that performs.
My experience spans both agency and in-house roles, giving me a well-rounded understanding of how brands operate across different markets and stages of growth.
Experience
Over the years, I’ve worked on campaigns across:
Healthcare & wellness
FMCG & retail
Fitness & lifestyle
Delivering everything from social media campaigns and paid advertising to branding and content strategy. Why does cross-market experience matter? A campaign that works in London won't necessarily land in Jeddah. Cultural nuance, language, consumer behaviour, platform preferences — these things vary enormously. Having designed and marketed across the UK, UAE, Saudi Arabia and India means I understand these differences from lived experience, not a textbook.
If your brand operates across markets — or wants to — that's where I add exceptional value.
— WANT TO KNOW IF WE ARE A GOOD FIT? —