My Clinic KSA — Paid Social Media Campaigns

Driving patient engagement through targeted healthcare advertising

Overview

A series of paid social media campaigns designed to promote healthcare services and increase patient engagement for My Clinic KSA (Bupa Arabia).

Platforms: Meta Ads (Facebook & Instagram)

The Challenge

• Communicating medical services in a clear and engaging way

• Standing out in a competitive healthcare market

• Building trust while driving conversions

What I Did

• Designed high-performing ad creatives tailored for healthcare audiences

• Developed clear, conversion-focused messaging

• Collaborated with medical professionals to ensure accuracy and credibility

• Adapted creatives across multiple campaigns and service offerings

Results

• Increased engagement across paid campaigns

• Improved clarity and communication of healthcare services

• Delivered consistent, high-quality creatives aligned with brand standards

Creative Direction

A clean, informative, and trust-focused visual approach designed to communicate medical services clearly while maintaining a professional and approachable tone.